The e-consumer confidence
In the opinion of the Observatory of the Information Security INTECO, expressed in his study of fraud over the Internet between 2007 and 2009, has increased the level of confidence in Internet users by the English for economic operations. This is a high confidence with respect to prior periods. For example, approximately 6 out of 10 users show a lot or some confidence in using electronic banking.
Despite this considerable level of trust in Internet as a channel for conducting financial transactions, citizens are showing more confidence in the use of the service in person. In any case, the trend is positive: the percentage of citizens who said pretty much and trust in transactions involving payments and financial transactions over the Internet increases quarter after quarter. Every day a little lower for users the differences between banking and electronic commerce and traditional sectors themselves, and may provide long-term identification in the same service, whatever the means of interaction of agents.
Having experienced an attempted fraud is consummated not significantly influence the buying habits and use of electronic banking: having suffered a fraud attempt, 83.3% of users remains unchanged their buying habits on the Internet and 90 , 3%, banking habits.
Also, dropout rates are a minority (around 4%), even among people who have experienced a financial loss.
is a step in the path of adaptation of society to new technologies, designed by more and more users as tools to achieve efficiency and effectiveness, and not as a source of danger or fraud.
Maria Teresa Nevado
(Article published by Information Security Aude, http://www.audea.com/ ).
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